Embedded Files
client
client
project scale
project scale
6M global users
100+ local influencers
80K+ community members
Users spread across 190+ countries around the world
330K+ weekly active users
1M+ answers from users around the world everyday
my role
my role
UX Designer, UX Researcher, Accessibility SME
skills applied
skills applied
UX design
UX research
Graphic design
Google Material
Accessibility
Brand guidelines
Prototype
how did I contribute?
how did I contribute?
Collaborated with Data Scientists and Engineers to understand constraints and requirements
Created comprehensive end-to-end user experience, including interactive flow, wireframes, high-fidelity mockups, prototype, and graphic design
Led user research to inform end-to-end product strategy and development, using a range of generative and tactical UX research methods in “discover, explore, design and iterate” phases
Served as the subject matter expert (SME) for defining product inclusion and accessibility
Collaborated with a Designer to design the new product logo and brand guidelines
Worked with global Crowdsource Community team to deliver best experience for Influencers, Top Contributors and all Users
challenge statement
challenge statement
How might we create a fun, engaging way for Crowdsource users to train image recognition machine learning models?
How might we create a fun, engaging way for Crowdsource users to train image recognition machine learning models?
The process
The process
user goals
user goals
Have fun while helping my community
Benefit from open-source datasets
data scientist goals
data scientist goals
Eliminate data culture and region bias
Improve on device image recognition ML models
eng team goals
eng team goals
Experiment Flutter framework
Launch product by mid Q3 2019
generated many How Might We’s, ideas and questions
generated many How Might We’s, ideas and questions
Had the group generate as many ideas as possible during brainstorm session
design idea 1
design idea 1
Daily catch
design idea 2
design idea 2
Scavenger hunt
cafe studies
cafe studies
Conducted 15 cafe studies with visitors to understand user feedback
findings
findings
“Label“ is too technical and not user friendly
Users were confused by both label prediction and bounding box were incorrect option
build
build
Discuss feasibility with engineers
Based on key findings from the studies, iterated the design and made prototype
Delivered design specs, accessibility annotations and accessibility recommendations to engineers
Delivered design specs, accessibility annotations and accessibility recommendations to engineers
design specification
design specification
accessibility annotations
accessibility annotations
accessibility hotlist
accessibility hotlist
The results
The results
statistic
statistic
Helped Google generate 100K+ user donated images in two weeks and 406K images in one quarter
user feedback
user feedback
I love this update!
It was a wonderful experience to try to help participate make Google even better .... this app is really really a gem on the Google Play Store
Amazing app to do some useful, helpful and good work without much hard work. Helps us to spend time creatively
Retrospective
Retrospective
Adding more gamification elements to make photo collection more engaging
Creating collection wall to encourage users to try different categories and see their progress
Creating prototypes earlier to communicate interaction, animation, and UX flows with engineers
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